The DTA's 2018 Port Town Trolley Service Breaks Annual Ridership Record
Media Contact:
Heath Hickok
Director of Marketing
218-623-4314
hhickok@duluthtransit.com
FOR IMMEDIATE RELEASE:
The DTA’s 2018 Port Town Trolley Service Breaks Annual Ridership Record
DULUTH, MINNESOTA (September 12, 2018) – The Duluth Transit Authority’s (DTA)
summer Port Town Trolley service exceeded expectations with annual ridership of
26,675. This is a record number of riders for the service which had a previous high of
18,556 in 2017.
This growth in ridership is mainly attributed to the service now being free along with
operational changes such as the addition of a second trolley bus which increased trip
frequency to every 15 minutes. The DTA also increased marketing activities targeting visitors to the area including digital billboards and backlit signs.
DTA Port Town Trolley Annual Ridership:
2009 – 9,444
2010 – 7,899
2011 – 7,076
2012 – 8,917
2013 – 10,649
2014 – 8,982
2015 – 7,567
2016 – 6,172
2017 – 18,556
2018 – *26,675
* Please note that this 2018 ridership number does not include the Port Town Trolley’s Special Autumn Service that operates from September 4th through September 30th.
If you would like more information on this press release or to schedule an interview with DTA General Manager, Phil Pumphrey, please contact DTA Director of Marketing, Heath Hickok, at 218-623-4314.
The DTA’s mission is to provide a public transit service that is safe, convenient, efficient and affordable. It has been providing reliable service to the Duluth area for more than 132 years. The DTA has over 150 employees and 66 buses that provide service throughout the Twin Ports. The DTA Operating Center is located at 2402 West Michigan Street, Duluth, MN 55806 and the Duluth Transportation Center (DTC) is located at 228 West Michigan Street, Duluth, MN 55802.
