This certificate program consists of 10 workshops taught by some of the best marketing minds in the region. You will learn the elements that go into a successful marketing strategy. The parts come together as one well-oiled machine to help you achieve your marketing goals. With everyone’s safety in mind, this program will be delivered virtually. Workshops (may be taken individually): Branding: Crafting Your Identity 9/15 & 9/17/2020 | 5 - 6:30 p.m. Your Website & Search Engine Optimization 9/23/2020 | 5 - 8 p.m. Using Social Media Effectively 9/29 & 10/1/2020 | 5 - 6:30 p.m. Storytelling for Your Business 10/6 & 10/8/2020 | 5 - 6:30 p.m. Getting Found Locally: Google My Business 10/14/2020 | 5 - 8 p.m. Visual Communication: Design Basics 10/20 & 10/22/2020 | 5 - 6:30 p.m. Social Media Advertising 10/27 & 10/29/2020 | 5 - 6:30 p.m. DIY Video that Works 11/4/2020 | 5 - 8 p.m. Building Your Marketing Campaign 11/10 & 11/12/2020 | 5 - 6:30 p.m. Future Trends in Marketing 11/18/2020 | 5 - 8 p.m. Fees: $75 per workshop topic (Individual workshop 0.275 CEUs/Certificate 2.75 CEUs)
